Includes index.

Innovation - What It Is and Why It Matters -- Digital Is Different? -- Innovation as a Core Business Process -- Developing an Innovation Strategy -- Building the Innovative Organization -- Sources of Innovation -- Search Strategies for Innovation -- Innovation Networks -- Dealing with Uncertainty -- Creating New Products and Services -- Exploiting Open Innovation and Collaboration -- Promoting Entrepreneurship and New Ventures -- Capturing the Business Value of Innovation -- Creating Social Value -- Capturing Learning from Innovation.

"You don't have to look far before you bump into the innovation imperative. It leaps out at you from a thousand mission statements and strategy documents, each stressing how important innovation is to 'our customers/our shareholders/our business/our future and most often, our survival and growth'. Innovation shouts from advertisements for products ranging from hairspray to hospital care. It nestles deep in the heart of our history books, pointing out how far and for how long it has shaped our lives. And it is on the lips of every politician, recognizing that our lifestyles are constantly shaped and reshaped by the process of innovation"-- Provided by publisher.