TY  - BOOK
AU  - Osterwalder,Alexander
AU  - Pigneur, Yves,
TI  - Business model generation: a handbook for visionaries, game changers and challengers / Alexander Osterwalder and Yves Pigneur
SN  - 9780470876411
U1  - 658.4012 
PY  - 2010///
CY  - Hoboken, New Jersey
PB  - Wiley
KW  - Business
KW  - Negocios
KW  - Strategic Planning
KW  - Planificación estratégica
UR  - https://itmsp.museknowledge.com/UOH?qurl=https://libros-uoh.uoh.cl/ebook/004095-Business-model-generation
ER  -