TY  - BOOK
AU  - Lilien,Gary L.
AU  - Rangaswamy,Arvind
AU  - Bruyn,Aranud
TI  - Principles of marketing engineering
U1  - 658.8020285 L728p 2013 
CY  - State collage:  Decision Pro Inc, 2013
KW  - Marketing
UR  - https://itmsp.museknowledge.com/UOH?qurl=https://libros-uoh.uoh.cl/ESCUELADEINGENIERIA/INGENIERIA%2520CIVIL%2520INDUSTRIAL/Principles-of-Marketing-engineering
ER  -